Antioch car dealers have a new membership network to generate exclusive consumer car leads. The Automotive Advertising Network (AAN) leverages the power of member dealers in Florida to generate more exclusive consumer sales leads and increase the visibility of their websites on search engines.

Antioch car dealers have welcomed the Automotive Advertising Network (AAN) because it is the first dealer-centric lead provider that provides members with unlimited leads and online promotion of their inventory on national, regional and local websites that are strategically positioned to appear on top of the most popular search engines, social networks and blogs.

Members can also place their car inventory in front of consumer blogs, press releases and on Fan Page tabs inside of Facebook. By placing their car inventory on the most popular places where consumers spend their time online, the dealer’s brand exposure is increased.

The AAN, created by industry veterans Brian Pasch, Sean Wolfington and David Boice, help dealers generate more leads for less cost. The member dealers are using their collective power to compete with third-party lead providers who historically have had a big advantage on search engines because of their national footprint and corresponding search authority. The national consumer website for the AAN is located at www.cardealersale.com.

“The network’s advertising technology gives member dealers broader exposure for their new and used inventory online by helping them appear where customers start their shopping process – search engines and social media Web sites like Facebook”, said Pasch.

“It is very difficult for dealers to come up on top of the search engines for these phrases because there are many lead providers competing for the same 10 results on the first-page,” explained Wolfington. “The network has the national and regional search authority so our vehicles appear on top of the results in our market,” said Brian Benstock, GM of Paragon Honda/Acura, the #1 selling Honda/Acura dealer in the world. “All of our vehicles that are listed on the network link back to our dealership website so our website gets more traffic and relevance on search engines because we inherit the search authority of the network.”

“Many third-party lead providers sell the same leads to multiple dealers and this hurts the closing ratio and average gross profit because many dealers are chasing the same lead”, said Benstock. “The network gives us exclusive leads that are not sold to other dealers so the closing ratio is a lot higher.” “Dealers prefer leads that are not sold to multiple dealers because they generate better returns”, said David Boice.”

The Automotive Advertising Network gives local dealers a national, regional and local footprint to increase their authority so they appear ahead of third-party lead providers for popular national and regional search phrases. The network’s advertising model is being praised by member dealers because competitor’s cars and distracting advertising banners are not placed on their car detail pages.

“We have a smart strategy to optimize our own web site to appear on top for local searches, but the network helps us reach people who type in the more popular national and regional search phrases like ‘Toyota Recall Virginia’”, added Alex Snyder from Checkered Flag Toyota in Virginia Beach. “The network also fuels our off-site SEO strategy which helps my dealership websites rank higher for popular search phrases in our market because of the relevant back-links the network provides.”

The Automotive Advertising Network powers hundreds of websites that are optimized to appear on Google’s page one for popular national and regional search phrases like “Boston Dealers”. This phrase is entered by over 22,000 consumer searches a month and drives consistent monthly traffic to www.bostondealers.org.

“The ad network is our best new source of leads because they have a high closing ratio and are inexpensive because we pay a flat fee no matter how many leads we receive” said Jon Sherrell, Internet Director at the Rairdon Group in Washington State.”

Participating dealers pay a fixed membership fee to join the Automotive Advertising Network ($995) and receive:

• Unlimited leads from ready-to-buy consumers who are actively searching for a vehicle in their market.

• Promotion of dealership and inventory on www.CarDealerSale.com, as well as regional and local websites in their primary markets.

• Promotion of dealership and inventory on the most popular social media sites with Live inventory posted on your Facebook Fan Page.

• Unlimited car inventory publishing on popular blog platforms and WordPress plug-ins for optimized inventory listings.

• Banner advertising on the AAN local websites. Also, AAN members will never see competitor ads on their Inventory listing pages. The first search optimized, dealer-centric advertising platform.

• Access to the networks automotive press release publishing system and unlimited press release publishing on national and regional websites. The AAN is building a dealer centric Automotive News network.

About the Automotive Advertising Network

The Automotive Advertising Network (AAN) is a new dealer advertising platform network that provides member dealers with unlimited leads and online promotion of their inventory on national, regional and local websites that are strategically positioned to appear on top of the most popular search engines, social networks and blogs. The network was created by industry veterans Brian Pasch, Sean Wolfington and David Boice to help dealers generate more leads for less cost. The company has offices in Washington DC, New Jersey and Miami, Florida.

For additional information visit www.automotiveadvertisingnetwork.com.

The national consumer site for the network is www.CarDealerSale.com.

According to an article on Yahoo News, Toyota is considering a recall of certain models of the Toyota Corolla after consumers posted many complaints about power steering problems. Antioch Toyota owner may be affected by this pending recall.

The news continues to get worse for this troubled car maker. The question to be seen is if these mounting problems will hurt the brand long term.

According to a survey of car dealers, many dealers feel that Toyota will bounce back from their recall woes. Many said that they would not count Toyota out and that the brand loyalty among Toyota owners was very strong.

An excerpt from the Yahoo News story also added this interesting twist:

Despite pressure from some lawmakers, President Akio Toyoda said he won’t be attending the U.S. congressional hearing on the automaker’s quality lapses, entrusting the job to U.S.-based executives, though would consider an appearance if the committee requests it. He said he wanted to focus on improving quality worldwide.

“I trust that our officials in the U.S. will amply answer the questions,” Toyoda said Wednesday in his third news conference in two weeks. “We are sending the best people to the hearing, and I hope to back up the efforts from headquarters.”

He said Yoshi Inaba, who heads Toyota Motor Corp.’s North American unit, was more familiar with the U.S. situation and was the best executive to deal with the hearing. Toyoda said he was still making plans to go to the U.S. and dates have yet to be set.

Toyota Corolla Owners Wait For Official News

If you own a Toyota Corolla in the Antioch area or if a member of your family owns a Toyota Corolla in California, please forward them the link to this website and tell them to check in to see additional news and the story evolves.

As soon as the official announcement is made, we will post the press release on this site.